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	<title>Martha Beck &#187; Tag: triggers</title>
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	<description>Creating Your Right Life</description>
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		<title>Martha&#8217;s Bookshelf: Switch</title>
		<link>http://marthabeck.com/2010/07/marthas-bookshelf-switch/</link>
		<comments>http://marthabeck.com/2010/07/marthas-bookshelf-switch/#comments</comments>
		<pubDate>Sat, 10 Jul 2010 16:00:31 +0000</pubDate>
		<dc:creator>Martha Beck</dc:creator>
				<category><![CDATA[Martha's Bookshelf]]></category>
		<category><![CDATA[change]]></category>
		<category><![CDATA[hard]]></category>
		<category><![CDATA[triggers]]></category>
		<category><![CDATA[turtle steps]]></category>

		<guid isPermaLink="false">http://marthabeck.com/?p=4875</guid>
		<description><![CDATA[As you know if you&#8217;ve been reading my blog, my favorite book this month is Switch: How to Change Things When Change is Hard by Chip and Dan Heath. It&#8217;s sort of a trick title, because, as we all know, everything is changing these days, and change is always hard. The Heath brothers always present information through&#160;-&#160;<a href="http://marthabeck.com/2010/07/marthas-bookshelf-switch/" class="read-more">Continue Reading</a>]]></description>
				<content:encoded><![CDATA[<p>As you know if you&#8217;ve been reading my blog, my favorite book this month is S<em>witch: How to Change Things When Change is Hard by Chip and Dan Heath</em>. It&#8217;s sort of a trick title, because, as we all know, everything is changing these days, and change is always hard. The Heath brothers always present information through interesting stories and easy to apply recommendations. </p>
<p>A couple of my favorites are these: Our rational minds need extremely detailed instructions (turtle steps) whenever we do something new. If a step is missing or unclear, our rationality has trouble making progress. Making progress &#8212; in a new direction &#8211;  is literally exhausting. So, in the Heaths&#8217; words, what looks like resistance is often a lack of clarity.  <br /> <br />Think of an area in your life where you feel you&#8217;re being resistant or lazy. See if you have detailed step-by-step instructions to carry you through the entire process. If not, stop beating up on yourself for not moving forward, and make it your goal to fill in the blanks of your own instruction manual. In coaching terms, dream and scheme completely first, then go into implementation. <br /> <br />Another hint I love is to create &#8220;action triggers&#8221;. When you have to do something difficult, visualize a sequence of activities leading up to that behavior. For example, if I tell myself &#8220;I should write today,&#8221; I often don&#8217;t get around to writing. But if I picture &#8220;I&#8217;ll go to the grocery story, come home, put the groceries away, then sit down with my laptop on the couch and write for half an hour,&#8221; I&#8217;m far more likely to follow through. I&#8217;ve found that creating action triggers has enormously increased my adherence to my own work schedule.<br /> <br />Like their previous book, Made To Stick, Switch turns the Heaths into your personal &#8220;paper coaches.&#8221; It&#8217;s smart, readable, and extraordinarily practical.<br />  <br />Last week I had several vaccinations, including one for yellow fever, and the next day felt as if I&#8217;d been eaten by sharks and then regurgitated. Unable to focus on anything work-related, I read Isabel Allende&#8217;s novel, Island Beneath The Sea. It was another example of the Law of Attraction in action &#8211; the subject is the bad old days in Haiti, where most Europeans died almost instantly of &#8211; you guessed it, yellow fever!<br /> <br />Perhaps I was mildly hallucinatory, but even without a lethal illness, Allende&#8217;s work creates a dreamlike quality that&#8217;s extraordinarily entertaining. If you want to feel better about your life, readIsland Beneath The Sea.</p>
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